Living Proof Color Care Shampoo is a sulfate-free, silicone-free color care shampoo that gently cleanses, nourishes and protects against UV, hard water and damage (which can cause color fading). This formula is designed to care, fortify and protect your hair.

Key Benefits:
Color-optimized surfactant blend: Sulfate-free, limits the stripping of the hydrophobic layer of your hair
Slip modifiers: Helps reduce the damaging effects of wet combing
Healthy Hair Molecule (OFPMA): Helps hair stay cleaner, longer
Fortify: Film formers & conditioning ester: Enhances and replenishes the protective hydrophobic layer of your hair
UV filter: Stays on your hair after rinsing to protect against UV rays that damage hair and fade color.
Chelating agent: Binds to and removes hard water minerals, targeting copper and iron which are known to degrade your color
Ideal for all color-treated hair types
It is sulfate-free, silicone-free, paraben-free, phthalate-free and cruelty-free.
Color safe and safe for chemically treated hair